Speed as a Competitive Advantage: Web Performance in Marte Website Builder

In today's digital era, website loading speed can make the difference between capturing or losing a potential customer. Users expect instant web experiences, and search engines reward the fastest sites with better visibility.

Technology That Makes a Difference

Pre-generation of pages represents a significant breakthrough in modern web development.

While traditional systems build each page when the user requests it, our approach allows content to be ready before it's needed. The result: a smooth experience with no waiting times.

Optimization for Mobile Devices

Performance on mobile devices goes beyond initial load speed. As you browse a website, every interaction should be smooth and responsive, especially on devices with limited resources. The reality is that many users access from mid-range smartphones or unstable connections, where every kilobyte of JavaScript counts.

Our platform addresses this challenge comprehensively:

• We minimize the JavaScript code that the browser needs to execute.
• We implement progressive resource loading.
• We automatically optimize images according to the device.
• We prioritize loading of critical content.

The result is a consistently smooth browsing experience, without the typical slowdowns or "jank" that often appear on heavier websites, especially when navigating between pages or interacting with dynamic elements.

World-Class Infrastructure

Marte's technological foundation is built on Next.js, a web development framework that represents the state of the art in performance and optimization. This choice is no accident: Next.js allows us to implement the latest innovations in web development, such as progressive hydration and automatic image optimization.

All our websites are hosted on Vercel, a platform at the forefront of web infrastructure. Vercel provides us with a global server network that guarantees minimal response times and virtually total availability.

Vercel node network (2025)

Verifiable Performance

Web performance should not be a vague promise, but a measurable commitment.

That's why we constantly monitor our websites with Google PageSpeed Insights, maintaining an average score above 90 points. This objective metric confirms the effectiveness of our optimization approach.

Example of PageSpeed Insights score for a website built with Marte Website Builder.

Main web metrics of a site built with Marte Website Builder, all green.

The Value of Performance

The statistics speak for themselves: according to recent studies by Akamai and Google, every second of improvement in loading speed can increase conversions by 7%. In a market where users have many options, speed becomes a real competitive advantage.

In short, exceptional web performance is not a luxury, but a necessity in today's market. By choosing a platform that prioritizes speed and optimization, businesses can deliver the experience their users expect and deserve.

With Marte Website Builder, combining high web performance with tools to achieve exceptional SEO, your business website will make a visible difference.

Interested?